Filed under: Consumer experience , Marketing and advertising This post is part of our Ads Gone Bad series. Share your thoughts and memories of this ad in the comments, and be sure to check out our other posts on marketing gone wrong.
Mars Inc. , has made not just one, but two ad campaigns for its popular Snickers bar seem to sneer at gays. Mars, one of the biggest privately held, family-owned companies, makes many of the world’s most popular candies: Snickers, M&Ms, Twix, Starburst (along with Uncle Ben’s Rice and pet food like Whiskas), but both of the ads gay rights groups found offensive were for the Snickers bar.
The first gay-themed Snickers ad made a big splash in Super Bowl XLI in 2007. Two mechanics get so wrapped up in eating the opposite ends of Snickers bar that their lips touch, prompting them to decide to "do something manly" lest they accidentally catch gayness -- so they pull their chest hair out.
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Happy Monday, everyone! The holidays are coming up so I hope you are all in a good mood. If you’re not, maybe winning a contest will cheer you up?
This Cookie Madness giveaway/contest features a special prize from World of Grains, a small group of folks at Mars Inc. who believe that cookies can be nutritious [...]... more
Filed under: Politics , Presidential elections Maybe it took the prospect of going down to an inglorious defeat to a relative political novice to get Hillary Clinton to loosen up. In the last 72 hours, the New York senator has appeared on both "Saturday Night Live" and "The Daily Show." On both appearances, she was calm, relaxed and natural, qualities that have been decidedly lacking in her campaign. The question heading into today’s important Texas and Ohio primaries is whether this ... more
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Filed under: Law , Scandals If you’ve read my posts on Overstock.com, Inc. (NASDAQ: OSTK ) CEO Patrick Byrne’s allegations of a vast conspiracy of market manipulation involving a character from Star Wars and crooked reporters, you know that I’m a bit skeptical. But for this post, let’s put all that aside and assume that Patrick Byrne’s whacked out conspiracy theory is right on: there is indeed a cabal of hedge fund managers and "captured journalists" ... more
Filed under: Mutual funds , Media World , Chasing Value , Stocks to Buy , NASDAQ People are always looking for the perfect investment that is going to be able to beat the market. I have been intrigued recently with the Ultra EFTs. For some investors Ultra ETF’s may be the magic bullet to beat the market over the very long term.
ETF’s such as SPY , QQQQ and DIA have become very popular tools for investors to mirror the indexes with minimal fees. The QQQQ has a man... more
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