GluTV - Indian TV channels online

By Vidya Pradhan  Is there a market that will pay to watch Indian TV online? That is the crux of the problem S.G. Sangameswara( Sangam) and his team at GluTV are trying to figure out. Despite the popularity of online videos on sites such as YouTube, television online is still a nascent idea, thanks to the stranglehold that networks impose on their content. Some shows are available, but watching on the computer is as much a matter of surfing between channels as it is on the television. A few players like Hulu, Joost and Miro have attempted to jump start the idea of the aggregated provider but apart from Hulu, which offers shows from Fox and NBC, the content is hardly mainstream. And worse, they are all free to the subscriber and are ad-supported to generate revenue. Luckily, the Indian American audience is primed to pay for content, even when there are ads galore. We can choose to subscribe to Dish or Direct TV, and pay a small fortune for a package of channels that are sligh...