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diagonalthoughts.com

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Jul 18, 2008 7:22 a.m.

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6 paragraphs
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aniboom.com
radioheadremix.com
pitchforkmedia.com
radiohead.com
processing.org
aaronkoblin.com
blender.org
youtube.com

House of Cards

Source: http://www.diagonalthoughts.com/?p=197

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I have to say, when it comes to the use of sociable web media as a marketing tool - this is, afterall, what the term “web 2.0″ has come to imply - as well as a generator of participation and creativity, Radiohead is doing just fine. Releasing their ‘In Rainbows’ as a digital download that customers could order for whatever price they saw fit, was quite a stunt (that got them quite a bit of media attention), and althou...

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