In 2007, the Associated Press commissioned the Context-Based Research group , an ethnographic research firm to study the news consumption patterns of young adult consumers, active participants in the shift from traditional to digital media. Examining the habits of individuals between the ages of 18 and 34 in Britain, the United States and India, the findings were released two days ago in the form of a 71 page PDF document .
Among the key findings was the fact that the subjects were experiencing news fatigue, meaning they were overloaded with facts and updates and had trouble connecting to more in-depth stories. Participants yearned for quality and in-depth reporting, but had difficulty immediately accessing such content.
This experience was common across participants’ race, gender and geographic location. Additionally, the anthropologists noted that the news habits of the young consumers were dramatically different from those of previous generations.
The findings subse...
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by John Senior Creating new services that captivate consumers and generate profit is a tough job today. The abundance of offerings, vendors, and channels makes the competition for consumers’ attention particularly keen. Consider the options available for someone who wants to see a movie: besides going to a movie theater (a consumer behavior that seems almost quaint these days), she can rent a DVD through an online rental service such as Netflix, rent a video on demand from a cable TV ... more
Sharing of media online, whether the content is produced professionally or for personal purposes, is now a natural way of operating. For a long while you could pass along YouTube embeds, as well as clips from sites like DailyMotion and Vimeo and so forth, quickly and easily. More recently, hosts of premium content, like Hulu, have jumped aboard the trend with social components of their own. And according to Michael Learmonth of Silicon Alley Insider , CBS is expected to reveal Monday... more
A new social network geared toward the action sports crowd has launched today. Called Twinzer , it enters a market already well-stocked with sites ranging from BoardRideTV to Skuff TV to Action Profiles to the Tony Hawk-backed Shred or Die . Some are of course more about media hosting and delivery than connecting skaters, surfers, and bikers far and wide, but they do all populate the same general arena. Thus these comparisons are drawn.
Twinzer, the newest entry on the scene, whoâ... more
Perhaps you heard a week or two ago that Google had launched a new layer for its Earth utility to display Google News stories . Which we thought was pretty nifty. Earlier still, The New York Times had unveiled its own news layer, too. Well, if those two data feeds weren’t enough, the Australian Broadcasting Company, or ABC, made available this weekend a feature on Google Earth for the convenience of its readership. The download is called ABC Earth , and is intended to connect user... more
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