Kraft Bagel-fuls: A First Look

With some unanswered questions about the new Kraft Bagel-fuls (bagels pre-filled with cream cheese) floating around the internet, I decided to contact the Kraft corporate headquarters in an effort to clear up any confusion and help us foodies get the full facts on this interesting new product. In addition to being extremely helpful in addressing my questions, they also released to me a sneak peek at the packaging for the new product: Kraft will have five different varieties of Bagel-fuls, which I would guess means each is filled with a different flavor of their signature cream cheese brand, Philadelphia cream cheese. Kraft sees this product as a great way to appeal to consumers who are “on the go.” They are also designed to be a healthy breakfast choice, with each bagel stick having only 200 calories and 6 grams of fat or less. Regarding the much debated heating strategy, Kraft reports that the recommended method is toasting, but they could also be microwaved or e...