Pharma reps from another planet

Feast your senses (including, perhaps, your sense of outrage) on this Merck Vioxx sales training video , presented in 3 parts without commercial interruption (heh) by the often interesting Pharmalot . Vioxx was pulled from the market a few years ago because of cardiovascular risks (increased incidence of MI associated with Vioxx in clinical trials and post-marketing reporting). There is currently a huge class-action suit going on over Vioxx deaths, so it is interesting to see what Merck brass was telling the reps back in the early 2000’s. Of particular interest is the bit about Vioxx and MI (heart attack) about 2:15 into the second clip.