’The Ugly Truth’ Gets a Clever One-Sheet (://URLFAN)

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’The Ugly Truth’ Gets a Clever One-Sheet

Post Date: Oct 10, 2008 4:03 p.m.
Ranked website: feeds.cinematical.com ()

For full text please visit source:
http://feeds.cinematical.com/~r/weblogsinc/cinematical/~3/417225182/


In the grand stick-figure tradition of Zack and Miri Make a Porno, and via FilmoFilia , comes the first one sheet for The Ugly Truth , the upcoming romantic-comedy starring Katherine Heigl and Gerard Butler . Mr. Butler, if you were looking for a sign that you’ve hit the big-time, look no further than this! Your face is nowhere to be seen. They went on sheer name recognition, and cleverly alluded to your kilt-zone. (Then again, they could be suggesting that all women remember of you in 300 is your moonlit ass. Let’s hope not, though.) Despite that it’s playing on an old stereotype, I think this is a pretty cute poster. It’s so much better than the Photoshopped sunshine-and-smiles posters romantic comedies usually go with -- and while we’re bound to get one eventually, I like that they’ve started out on an original footing; it makes me think this might just be the Doris Day / Rock Hudson sex comedy they’re ...

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