Tracking the Buzz: Tools to Monitor your Brand Effectively (://URLFAN)

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Tracking the Buzz: Tools to Monitor your Brand Effectively

Post Date: Mar 16, 2008 9:56 p.m.
Ranked website: socialmediatrader.com (Ranks #30236 of 3,783,534)

For full text please visit source:
http://feeds.feedburner.com/~r/SocialMediaTrader/~3/252785172/


Are you’re ears burning? If you’re supplying content to the online community, chances are that people are talking about you. Whether or not companies are actively engaging directly with their audience through social media channels, they should at least be aware of conversations taking place about either their brand or anything that may directly impact them. Listening to the buzz around you brand is not only important from a reputation management standpoint, but also because it serves as a way to better understand ways of improving your brand. We take a look at ways to help you monitor online conversation and trends that can affect your brand, as well as show you a few nifty tools that can make your life a whole lot easier. EMAIL & RSS ALERTS Google Alerts and Yahoo Alerts Alerts are a good way to get an overview of what is going on . They are not new tools, but remain useful nonetheless. You can use Google and Yahoo alerts to subscribe to keywords or ur...

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Websites mentioned in article
(click for rank details):

google.com
alerts.yahoo.com
blogsearch.google.com
pipes.yahoo.com
blogpulse.com
compete.com
serph.com
keotag.com
twitter.com
blog.twitter.com
tweetscan.com
(More websites are mentioned, but the listing has been cropped)

Buzz Words mentioned in article:

Google Alerts
Google Blog
Google Trends
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