web technologist niall kennedy has done something very interesting with twitter he created twitterfe . a fullyfunctional readonly clone of twitter.com designed to make your web browser sing. i created the site as an example of web development best practices anyone can integrate into their web presence. the new web frontend on twitterfe.com features localized templates expr......
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this morning annie told me about a motrin ad that a bunch of mombloggers were angry about because it was critical of babywearing. she was really upset about it and convinced that it was an intentional slam on mothers. since i work in marketing and annie majored in sociology we tend to have conversations like this where annie says advertising is evil and i try to defend it. in this case i......
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now that the election is over im having a bit of the politiconews withdrawl.a i followed the political campaign closely and also took note of several bloggers who wrote about this election from the perspective of a nonprofit. i started out this post with just a handful of links like usual but this list just kept growing general nonprofit fundraising starting with my own posts82......
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motrin . exxon . american airlines . these are just a few of the great big giant brands which have been twi tterjacke d in the past year and that doesnt count the sheer volume of fake celebrities politicians and others who have had their names coopted. anyone remember sarah silverman like i discussed in personal brand or reputation if you dont ......
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interesting links so far this week. enjoy career 12 ways social media can improve your career dave fleet report millennials will route around it departments readwriteweb job hunting dos and donts for public relations professionals pr in canada influential marketing blog is social media becoming the new mba growing your career do at gut check web strategist ......
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in this marketing over coffee learn about motrin holiday gear and copywriting bad news. all this and more listen now show length 2353 brought to you by blue sky factory and marketingprofs 0031 its a late night episode the motrin fiasco starts us off 0440 jennifer at www.thecam pdirector. com gives us love on j. owyangs blog and at her upcoming e......
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im intrigued by the data and information from forrester research so i love reading the blog of jeremiah owyang .a so many of the concepts explored in the world of social media seem to me am i the only onea to be directly tied to all the changes in business models political strategies economic developments visavis digital divisions and communicationmass media......
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yaze zereyin oluturduaeu en iyi pazarlama blog listesini ben de burada yayaenlamak istedim. 1 online marketing blog 2 copyblogger 3 writing on the web 4 influential marketing blog 5 web ink now 6 marketing with meaning 7 nigel hollis 8 conversation agent 9 buzz marketing for technology 10 post advertising 11 conversation marketing ......
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when i spoke in san francisco at the social media strategies conference a few people asked how i got started as a community manager i generally start the story with my role as an online evangelist which transitioned into a full time role as a community manager. but ive known for a long time that my background skills were developed honed while i was a librarian in the lake agassiz ......
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finding updated numbers of social networks users can be hard.a here are some of the sources which might help you. the list is inspired by the blog of web strategist jeremiah owyang who has collected some of the useful reports in this regard. for an overall view try the nielsen wire . its latest report was published in october and shows that myspace is still in the lead but with faceb......
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social networks site usage visitors members page views and engagement by the numbers in 2008 im often asked what are the usage numbers for x social network and ive received considerable traffic on my very old post way back in jan of myspace and facebook stats even months later.......
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ii link i i ii iii ii i jeremiah owyang ii web strategist iii iiiii i iiii iiii iiii iiiiii iii iii i ii iii i i iiiii iiiiii iii iii i ii iiii iiiiiii i iiiii iii ii iiiii......
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heilmann vs wikipedia.de pr i mdb lutz heilmann legte am wochenende wikipedia.de lahm und zeigt wenig medienkompetenz. weinreich vs. zwanziger pr ii chronik einer affentlichen auseinandersetzung zwischen theo zwanziger und jens weinreich. sun microsystems pr iii nicht die entlassungen von sun microsystems sondern vielmehr die pressemitteilung dazu wird massiv kritisiert . h......
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every day i become more amazed at how fast things are happening.a i just shake my head and wonder.a first over the weekend was the motrin debacle.a another botched marketing campaign gone bad.a there are just so many articles out there on what happened to motrin here are a few links on it. how twittering critics brought down motrin should big brands fear or rever the mommybloggers ......
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dark roasted blend vending machines craze in japan totally lame twitter marketing techniques thanks to alex annable for this gem scroll down and read the comments categorization of brand backlash storms jeremiah owyang brings hurricane warnings to social media upsets......
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a chronology of brands that got punkd by social media nice summary of the brands that experienced challenges because of social media tags jeremiah motrinmoms socialnetworking twitter......
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the motrin moms backlash by the numbers nice analysis with graphics of the motrinmoms issue. tags jeremiah twitter......
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many companies are reluctant to fully dive in to social media either because they are afraid of losing control or because they believe their customers arent using social media. the latter is especially prevalent among b2b companies and when viewed from a purely numerical perspective they may be right. photo by the dana files an agency client of mine bliss pr works wit......
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posted by doyle i used to number posts about why social media matters but ive lost track and thats a good thing i think heres a great post from forresters jeremiah owyang on brands that have felt the wrath of negative customer feedback. some handled things pretty well and are moving forward others still seem to be acting like a deer caught in the headli......
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this weekend the makers and marketers of motrin saw the power of social mediabut not in a positive way.a the whole mishap began when motrin released a new commercial aimed at mothers who carry their babies in slings and harnesses. the commercial which was attempting to be lighthearted ended up offending mothers by insinuating that among other things theyre doing it because......
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the blogs are all afire over this internet ad posted by the makers of motrin the first wave of revolt seems to have been largely driven by users of twitter you can view a realtime stream of comments here . if you ever wanted to cite an example of how the internet has shifted the power away from the advertiser look no further.a not only has motrin been pounded by everyone for makin......
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it is a mystery to me why some companies often the ones who find themselves eventually dying away will react to a downturn by cutting marketing expenses. cutting expenses is a super smart thing to do but you should not cut back on your marketing. david risley the single biggest mistake in an economic downturn is i like davids sentiment and i put together this graph......
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its been awhile since ive shared some heartbreaking links of staggering genius. youll want to check these out. online video comscores recently released numbers on online video. 75 of the us internet audience watches online video. in july alone americans viewed more than 558 million hours an average of 235 minutes per viewer. whoa. whitelabel idea storm jeremiah ......
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four years ago an online storm erupted over the bestselling bicycle lock brand in the usa and how anyone could open the lock with a simple ballpoint pen. during a 10day period a groundswell of commentary and opinion about kryptonite locks spread from enthusiasts talking on bike forums to the mainstream media to a product recall that ultimately cost parent ingersoll rand 10 million......
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you might have heard about the recent uproar over a new motrin ad targeting mothers. if you have already formed an opinion on the topic skip the video below. otherwise take a look and try to be as objective as possible. view this video on youtube the response paul banas estimated that in 48 hours the motrin ad resulted in over 100000 views on youtube for both their ad alon......
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